Points to consider regarding Airbnb

• How are they handling Covid-19? What has the impact been? Next steps moving forward, after pandemic?
• How are the hosts different from the parent company? Every hotel in a particular group looks the same. The Netflix show about Airbnb “Stay here”.
• Pricing differences. Can we compare prices from different cities, regions, or countries? Again, different from hotels.
• Airbnb trust issues
• What level of importance does Airbnb place on excellent customer service and resolving issues?
• Taxation in different countries e.g. Ireland, Germany and France

 

15/2/2021

Chanel : Understanding and breakdown of case Study:

8^th March – Case Study Presentation – Powerpoint ? Along with a handout

19^th April 11am – Submit Case Study 2000 words

Evaluation Criteria is on

1. Presentation Skills
2. Evidence of Research
3. Strategic frame of reference
4. Originality

The above is taken from the Assessment Brief.

Address the following Headings!

Part 1

• Executive Summary
• Introduction
• History/Context
• Service Product Offering

Part 2 like SWOT

• Future Products
• Marketing/HR/Finance Strategy
• Problems

Part 3

• Solutions
• Selection of Solution

 

Our Team are considering the following for our Case Study:

“The Emergence of Air BnB and its effect Worldwide on legal policy, Competitors and Customer Service policy”

Part 1

• Biograpy Air BnB
• Description Air BnB
• Financial Information for past 15 years

 

Part 2 SWOT Analysis

• Legal Policy
• Competitors
• Customer Service Policy

Part 3

• Evaluate the Infor above and critically analyse to include our own self reflection

•   – $40.00

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